Brääänd chg Prodakt
The Package:
Wow - So much air was 5 years ago still in the packages! Not only for Storck - including Milka and so now as thick swollen packs a lot of gaanz thick plastic made, in which perhaps as chocolate or 150 Grämmchen Camelle float (which of course all over again much plastic are wrapped). Really bad for LOHAS. But I think now no more of the goodwill of the "Lifestyle of Health and Sustainability" advocates. The intended purchase the same. Because they want to continue quality. And the solid packaging screams with the modern design yes really: "Quality? - Here! I! I ".
Dickmann's
Ojeoje ... This mark must be urgently renewed in my opinion and get a horny image.
So a campaign that makes the thick, weighty, serious Dickmann a nice alternative to chocolate and other sins would be supa. Something like "A banana has 90 calories - but a large man has just 85 calories!" Communicate. The white that is hardly a determined that Dick Men do not as thick as they sound and look like.
new target group: women. But here we must not neglect them men, of course, ne .... intended somehow possible ...
Or does a new product called "froth" - ie marshmallows in another form and sold specifically to women.
Exactly.
This is awesome!
Next Brand: Take 2
Lollis
These are new - super vitamin-rich, super-healthy sugar cubes, which are like candy containing Nimm2 sold as lollipops.
man! - Lollis are soo boring.
I'm probably the wrong audience - but also for other producers Lolli Lolli I find a revival awesome.
so Youtube videos reins out in which a 20-year-old making shrewd men with a lollipop and this will trigger a lollipop hype.
Wow. This is how I'd like to organize!
Steffen from Hamburg 10 Lollis balanced on his nose ... or Jule from Leipzig has found Lollis that stimulates the production of beer foam, when one is ready to throw the beer and stir ... or Lena from Munich makes fashionable mini-skirts wrapping paper lollipop ... or something like that in the direction ...
Or not bad: Guerilla.
On a large marketplace designed a special carpet to be planted in the lollipops, which we may gather, or wild promoter stop every passer lollipops in their mouths.
or combined with the campaign slogan "Say aaaa" is addressed every passerby with the saying and only then is stuffed inside the lollipop. The brand is, of course, the stem yes because the packaging is missing ....
Wonderful ...
so uncool products all have so much potential ...
playground for marketing people ...
Toffifee
This is a family of chocolate. Everything's there not to say. Since you can not make great lot because families are kind of bored.
Always the same. Families are a clan, which consists of members with different interests, but still holds together. And Mom is shopping. And the children are wild and naughty. And Dad will still only read newspaper.
families are really boring ... So compared to convertible individuals who act independently continue to build on others - because they can Kläne family but not hold true ... he prefers a dog, right?
matter of taste ...
Chocolat Pavot
Oh-la-la! A fansosische späsialidäd?
Well. Weaker brand ... but good product. Yes. Also has potential for improvement. Then I would use a testimonial that appears in all advertisements again. Just as Dr. Best tomato man. But sympathetic ... and female ... and brunette ... and charismatic ...
Werther's Original alias rights
Whoa - the advertising is really stale ... Always one or two Opis feed while the candy ... But dat fits so well to the target group. Then I would change nothing.
Storck giant
Opi gives grandson a giant. And happy. And grandpa will have fun. Doll.
also trimmed a bit to old.
Daaamals ... since my grandfather has always given chocolate ... That was something special ... then ...
caramel should therefore appeal to the more mature generation?? All right. I agree.
Merci
Meeeercii - that giiibt diich!
maaag up I really liked uuunglaublich - although I weeeiß niiicht, Schokolaaadensorte on what you Liiiebsten iiisst, but it's so Meeerciii, solleeen the erfreueeen up. Why did
. Merci
The song is sooo incredibly cheesy but that it never becomes a hit, but somehow it works anyway ...
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